About Company
Bright Outdoor is a media company specializing in advertising services consisting of Out of Home (OOH) media services. An array of OOH hoarding services includes railway boards, railway panels, transfer stickers, cinema slides, full train and bus paintings, bus panels, mobile sign trucks, kiosks, traffic booths, etc. Besides, they offer novel communication services to clients to help them achieve better impact with creative needs, ideas, and budgets.
Their clientele includes Insurance, Financial service providers, Entertainment Industries, Construction, Jewelry, Aviation, Education, Government Organizations, etc.
Bright Outdoor Media is also involved in the real estate business of buying, selling, and renting properties on a licensing basis.
| Minimum Investment ₹146,000 / 1 Lots ( 1000 Shares ) | Maximum Investment ₹146,000 / 1 Lots ( 1000 Shares ) |
| Price Range ₹146 | Issue Size ₹55.48 Cr |
| Investor category and sub category Qualified Institutional Buyers | Non-Institutional Investors | Retail Individual Investors | Retail Discount To be announced |
IPO Dates
Important dates with respect to IPO allotment and listing
| IPO Open Date Mar 14, 2023 | IPO Close Date Mar 17, 2023 |
| IPO Allotment Date Mar 22, 2023 | Initiation Of Refunds Mar 23, 2023 |
| Credit Of Shares To Demat Account Mar 24, 2023 | IPO Listing Date Mar 27, 2023 |
IPO Subscription Status Live
| Investor Category | Subscription (Times) |
|---|---|
| Non-Institutional Buyers | 0.96 |
| Retail Investors | 0.19 |
| Total | 0.58 |
IPO Subscription Details
| Date | NII | Retail | Total |
|---|---|---|---|
| Day 1 Mar 14, 2023 | 0.27 | 0.01 | 0.14 |
| Day 2 Mar 15, 2023 | 0.83 | 0.05 | 0.44 |
| Day 3 Mar 16, 2023 | 0.96 | 0.19 | 0.58 |
Bright Outdoor Media Ltd. IPO Objective
- The company proposes to utilize the fund to repay certain market borrowings.
- Net proceeds from the IPO will be utilized to buy LED Hoardings and to finance working capital requirements.
Why should you invest in Bright Outdoor Media Ltd.?
You must look at these primary reasons to make your decision.
- A proven performance record since the company’s inception in 2005.
- They are the recipients of many prestigious industry awards. Bright Outdoor Media was included in the World Book for records for receiving a maximum number of 2000 felicitations, 5000 awards, and owning 1000 clients in the entertainment domain.
- They offer a diversified product portfolio of all Out of Home advertisements.
Bright Outdoor Media Ltd. Noteworthy highlights
- The rapid development of infrastructure will further prompt the growth of the Indian advertising industry. Being a part of the sector, Bright Outdoor Media stands to gain from the growth in the segment.
- The Indian outdoor advertising market is anticipated to grow at an impressive rate, which might boost the company’s growth.
Company Financials
| Particulars | Period ending on September 30, 2022 (₹ lakh) | Year ending on March 31, 2022 (₹ lakh) | Year ending on March 31, 2021 (₹ lakh) |
|---|---|---|---|
| Revenue from Operation | 4496.55 | 5046.12 | 2403.66 |
| Profit After Tax (PAT) | 419.69 | 259.20 | 108.22 |
| EBITDA | 710.32 | 699.50 | 562.96 |
| EPS | 2.56 | 1.07 | 1.69 |
| Period Ended | On March 31, 2022 | On March 31, 2021 | On March 31, 2020 |
| Current Ratio | 2.18 | 2.33 | 2.30 |
Know before investing
Strengths
- They have their inventory of hoardings, which they also sublet and bid through several tenders.
- Experienced promoters and senior management team.
- Having repeat customers is one of the company’s plus points.
Risks
- Certain legal proceedings are pending against the company.
- The sector is highly fragmented and lacks regulations.
- A significant shift in customer preferences may impact the company’s future revenue earnings.
Click Here to Apply For Bright Outdoor Media IPO
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